By Kathy Kingston
Transform fundraising occasions into long term profit with specialist public sale advice
A better Bid is the nonprofit college and association advisor to making plans and executing extra interesting, extra profitable specific occasion fundraisers. during this publication, award-winning advisor, fundraiser, speaker, auctioneer Kathy Kingston stocks her proprietary and confirmed methods to viewers improvement, board empowerment, management succession, visitor cultivation and engagement, and donor improvement. you will find out how stay auctions, specified appeals, cutting edge icebreakers, silent auctions, and new applied sciences might help elevate profit, and the way to execute those occasions in a fashion that interprets to a more robust donor base for long term giving. Kingston describes how one can fit the visitor record and catalog for greater effects, and divulges the recommendations expert auctioneers use to curate the appropriate public sale goods and notice definitely the right humans to generate optimal profit and interact donors.
This ebook bargains a clean method of fundraising, exhibiting you the way charity gain auctions might be made a centerpiece of fundraising distinct occasions to force either brief- and long term fundraising ambitions whereas supplying a enjoyable and encouraging chance to generate knowledge and preserve supporters enthusiastic about the project. utilizing Kingston's confirmed framework, you will examine potent methods to:
- Strategically elevate high-profit profit streams
- Increase your organization's donor base
- Empower the board towards potency and productivity
- Engage supporters extra deeply and continue them invested
Donors are the lifeblood of any nonprofit association, and sustainable profit relies on their excessive engagement and willingness to offer. Well-executed gain and charity auctions have confirmed to be powerful fundraisers for nonprofits, institutions, and faculties of every kind, and A larger Bid is the professional advisor to optimizing those exact occasions for max impact.
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Extra info for A Higher Bid: How to Transform Special Event Fundraising with Strategic Auctions
If you’re interested in multiplying your organization’s proceeds by hundreds or thousands of dollars, the most potent way to maximize fundraising efforts is to retain a professional benefit auctioneer. In 2010, the National Auctioneer’s Association found that auctioneers with a Benefit Auctioneer Specialist (BAS) professional designation raise twice as much for organizations as auctioneers who do not have a BAS professional certification. 3 Your organization will benefit greatly by retaining someone who understands fundraising, who will be dedicated to your cause, and who is a specialist in benefit auctions.
Those stories are told in the first person to 8 A HIGHER BID illustrate their impact on their clients and to deeply engage the audience. A very high percentage of guests return each year, and they tell me that as far as they’re concerned, hearing the stories is one of the highlights. Pillar 4: Give your supporters reasons to stay in love with you forever Leverage your benefit auction to build long-term relationships and engage your wonderful supporters year-round, before, during, and after your benefit auction event.
I designed and tested my Magic Question as an auctioneer during cocktail hours and silent auctions, because I wanted to quickly and meaningfully engage as many guests as I could. ” Set the Tone—Invite Conversation At your cocktail reception, invite your leaders to strategically walk around and personally engage at least three guests each that they don’t already know. ” That simple question will engage and guide your leaders, and it’s the fastest, most compelling way to inspire your guests and solidify their relationship with the organization.